Montclair, NJ
Email: info@scheckel.us
Phone: (973) 506-9272
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Jan. 26, 2010
NYIT has asked me to develop and teach social media business classes for their undergraduates and grad students.
Check out the lesson plan!
Jan. 25, 2010
Marketing Matters tackles a mistake many start-up CEOs make: Yes, We Have No Competitors
Distinct Branding Drives Sales
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Your brand is what people say about you when you’re not in the room.
By honing your voice, broadcasting your unique message in a distinct way and influencing the way your audience thinks about you, you create a sense of yourself in the marketplace that is unique to you. Being a brand means your potential customers and clients know what to expect from you. That makes it easier for you to sell |
| As a marketer, it's my job to understand your business needs and to translate them into a creative expression that you’re comfortable with and that will help drive your bottom line. Creating your brand requires striking a balance between your business goals and your need to inspire your customers. To make it all look right, you'll need to work with a graphic artist, but artists and business people speak two different languages. That’s where I come in. I’ll bridge the gap between you and an artist to make sure the result is exactly what you need it to be and better than you imagined it could be so your brand conveys your company in a trulys distinct way. Let’s talk today about how to make your customers care about what you do and how you do it with a well-defined and designed brand. |
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Learn why I've become a trusted marketing advisor for companies big and small around the world. |
I've worked with over 100 different companies and organizations around the world since 1992. |
Whether you're a large enterprise or a start up, a small or medium size business or one poised to go global, I can help you with your marketing efforts.
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